MORIS design scores again in the POPAI Awards competition – with 4 trophies.
Thursday saw the announcement of the POPAI in ČR Awards winners for 2021, a competition featuring leading Czech companies in the POP and retail communication fields. This year was another unconventional one thanks to the government measures in place. There was huge enthusiasm at MORIS design, with this year another successful one for us – we scooped 4 trophies in different categories, and Sales Director Adam Klofáč will give you an overview of these. And we’ve also got the competition in Paris ahead – the POPAI Awards Paris.
1. Special award in the EXCELLENT IMPLEMENTATION category for the SAUNA WORLD SAUNIA project
2. Winner in services category
This successful construction project, which we have completed for SAUNIA, the largest sauna world network in the Czech Republic, is now open in the CENTRAL shopping centre in Kladno. The elegant wooden SAUNIA lettering which welcomes you right as you arrive will assure you that you are entering a singularly healthy space where your body can truly relax. The extensive preparation and implementation involved required our entire team, from MORIS design to our MORIS construction division. Thus, we were able to build the sauna world from complete construction work right up to production of the interior.
3. Special award in the EXCELLENT IMPLEMENTATION category for the MALVÍK STORE CONCEPT project
A store which is a crucial point before your child’s birth. Emphasis is placed on the graphical representation of the stork figure and the sky, as a clear symbol of the birth of a baby and so linking to those most important items needed for the approaching due date. Our goal was to create a place where you can purchase everything you need to welcome the new member of your family home. The emotional need to be both excited yet also calm and prepared for that very first moment: this all comes together in the figure of the stork and the image of the blue sky.
4. Special award in the EXCELLENT IMPLEMENTATION category for the KIOSEK (SHOP IN SHOP) VODAFONE project
It was designed from flexible modules which, apart from different size variants, enable repeated assembly and disassembly, and allow for demanding transfers when moving. The simple and clean design lets the branding stand out; it’s directed perpendicularly at the customer flow, and thank to its colour composition becomes easily and intuitively recognisable even from distant shopping arcade zones. The simple and clean lines are complemented by a space designed for product presentation, which is pleasantly illuminated.
