MORIS design: Teta

Client: Teta
Segment: Drugstore
Realization: 2013 - present

About project

For the drugstore chain Teta we designed a comprehensive remodelling of hundreds of stores.

In our own premises we constructed a complete functional drugstore where we developed and tested everything. As value added we incorporated a children’s corner, free coffee service and the ability to test cosmetics. Great attention was devoted to the correct lighting of the shops. We have set a new trend in shopping for drugstore products and cosmetics. The first 100 shops were completed just 12 months after the first meeting. In November 2015 we handed over the 400th shop, and we are continuing. All shops were handed over to the client on time. Implementation of the largest rebranding in the Czech Republic has resulted in a year-on-year increase in sales of 35%.